Our goal at Monetizr is to

Create 7 star experiences at every level

We are working to help game developers deliver unique and personalized experiences at scale

Who we are

Monetizr was founded in 2016 by 3x tech entrepreneurs & gamers - Andris Merkulovs and Martins Bratuskins. With a vision to enable game developers to enhance player experiences with digital and physical rewards.

Over 500 game developers that we talked to, shared that their core problem is to retain paying players. Turns out developers are losing over $30 billion per year because they can't deliver product updates fast enough and paying players leave.

We launched an intelligent rewards platform - it's an aggregator of digital and physical rewards that game's marketing and LiveOps teams can use to create personalized incentives and rewards without a need to update the game.

Monetizr helps to keep the game "fresh" in-between product updates and launch 7-star experiences to players keeping them engaged.

We are building a go-to game rewards platform enabling to launch personalized rewards to millions of players globally. Our team is extremely excited about the opportunity. We are grateful for our early customers, mentors, IGDA communities, folks from indie to AAA studios, investors, and gaming industry legends.

We are the go-to destination for game rewards

Our values

Our core values are principles that drive our culture, shape our team, and bring us together.

Transparency. Honesty. Trust.

We are radically truthful to ourselves and others.


We are proactive. We take initiative. We go the extra mile.


We are curious. Always learning. Constantly improving, thinking, and asking questions.

We are Monetizr

Andris Merkulovs

Founder and CEO

A growth-minded entrepreneur. Launched 9 mobile consumer and B2B startups. Led accounts for leading consumer brands at Omnicom. Has one exit together with co-founder Martins. 10+ years in marketing & advertising. Responsible for business development and sales.

Martins Bratuskins

Founder and COO

Customer success superhero. Launched 3 mobile startups. One exit with Andris. A former senior manager at one of Europe's leading e-commerce companies driving millions in revenue via mobile and e-commerce sites. Responsible for operations, customers success, and product.

Martins Jansevskis


Software engineer and system architect with 10+ years experience. 4th startup with one exit. Working on Ph.D. about distributed machine learning and artificial intelligence, teaching System Architecture, Backend and Android development at one of the top universities in Latvia.

Frank Bilotto, Esq.

Chief Commercial Officer

Successful entrepreneur with exits to Elsevier and IBM. Licensed attorney with M&A; and technology commercializing experience.

Mary Catherine

Marketing Communications

Marketing communications guru with 4 exits incl. Barracuda IPO.

Ph.D. Sudheer Chava

Financial Advisor

Professor of Finance (currently Georgia Tech), Director at Financial Services Innovation Lab.

Kent Huskey

Part-time CFO

Extensive experience on finance, due diligence for acquisitions and divestitures at TechCXO, Ernst & Young, YikYak, a.o.

Tim O'Neil

Game-ads Advisor

VP North America at AppOnboard, specializing in online and mobile digital advertising. Prior AdColony, Tune, InMobi.

Tim Steudler

Gaming Advisor

Entrepreneur and VC with strong gaming, advertising and mobile expertise from Activision Blizzard, AdColony, ReadyUp, a.o.

Thor Alexander

Gaming Advisor

Gaming veteran who was part of Farmville gang at Zynga. Worked at Electronic Arts and founded Lucky Puppy Games.

Sam Gassel

Investor and Technical Mentor

Technical officer and System engineer with 20+ tech experience at Turner Broadcasting and CNN.com.

Ryan Merket

Technical Mentor

Angel Investor and Serial Entrepreneur. Early executive at Facebook, Reddit, InMobi, now BD at Amazon Web Services.

Our supporters

We're fortunate to share our journey with amazing investors and mentors from leading companies.